The ideal e-commerce solution for a contemporary brand : Optisofa

Optisofa, a Polish furniture brand with over three decades of industry experience, has evolved from a family-owned business into a dynamic force in the Polish home and decor industry. Leveraging years of production expertise, craftsmanship, and technological innovation, Optisofa has transitioned into a modern e-commerce enterprise. Their commitment to modern solutions, incorporating the latest design trends, and prioritizing a user-centric approach distinguishes them as a leader in the industry.

Optisofa came to us with a specific challenge:

1. they needed an e-commerce platform that matched their modern brand identity.
2. They wanted a website that was not only visually appealing but also lightning-fast and intuitive for users.
3. Accuracy in displaying their products was crucial for the new shop. "A step towards modernity" was the mantra guiding Optisofa's project. Additionally, migrating from their existing Woocommerce platform presented another hurdle.
4. After extensive discussions with the client, we collectively decided to opt for Shopify with headless technology.

Holistic approach to growth: Custom design and embracing headless technology.

We tackled the client's challenges comprehensively, recognizing the need for a technological upgrade and a shift to a more modern platform. Choosing Shopify Advanced with headless technology enabled us to achieve exceptional shop performance, greatly enhancing the user experience. Additionally, we seamlessly migrated from Woocommerce to Shopify Headless.

Given the brand's commitment to staying at the forefront of modern trends, we prioritized fully customized shop design solutions. Collaborating closely with the client, we crafted dozens of unique views from scratch to ensure alignment with their vision and brand mission.

Introducing AR solutions:

1. Developing a 3D product configurator
2. We proposed the implementation of a 3D configurator, allowing products to be visualized in AR technology within real-world settings.
3. Working with Third-party, a 3D specialist recommended by the client, our development team handled the tool's implementation while Third-party created the configurator.
4. Furniture models, complete with textures and color variants, were meticulously prepared, each assigned a unique ID number for seamless customization. This innovative approach empowers users to visualize furniture variants in any space, revolutionizing the shopping experience.

1. The collaboration between Optim Evolve and Third-party service has yielded a modern and distinctive platform, empowering the client to expand its business presence in both domestic and international markets.
2. Optisofa's transformation from a family-oriented company to a pioneering brand, embracing digital channels with confidence, is evident.
3. The exceptional product display showcased on the Optisofa platform defies conventional norms and opens up new avenues in furniture sales.
4. Successfully achieving all its objectives, the project has substantially enhanced website performance, garnering positive feedback from users and stakeholders alike.

Shopify Headless